NYX Gaming Group launches Ladbrokes and Plans for Poker Expansion to Increase Customer Base

NYX Gaming GroupThe Australian slot company, NYX Gaming Group – NextGen Gaming is all set to launch an initial slots offering with the British gaming company, Ladbrokes.

Its parent company has also announced the expansion of the NYX poker product.

As per an agreement with the gaming company, Ladbrokes, NextGen is all set to release a number of mobile and desktop slot games using its NYX OGS platform. The games that will be featured here include some of the popular titles like Foxin’ Wins and 300 Shields.

Ladbrokes will also have the ability to host third party content using the NYX OGS platform.

The e-gaming director of Ladbrokes is extremely delighted with this partnership and has stated, “This venture supports our approach of dealing with the best breed of gaming suppliers. This ensures that our clients have access to some of the best slot games across various channels.”

NextGen has a strong presence in the slot games industry and they have a heritage for being one of the top notch players. They are now also producing excellent mobile content through the NYX OGS platform.

The commercial director of NYX gaming group, David Johnson mentioned that NextGen is proud to be the widest distribution network for slot games and real money wagering in the online slot games industry.

It has been a busy time for NYX Gaming since they have recently also acquired the Ongame Poker Network with a quest to expand their poker products and tap this huge market. They also organise the mobile Sit & Go tournaments, which is part of the poker development strategies.

The executive vice-president for business development, David Flynn commented, “Our ability to launch Sit & Go tournaments through our tablet and mobile poker products are an essential part of the poker offering for our customers.”

Based on the poker expansion, the company has received positive feedback from customers and players and the company now plans to build further on this platform with new and improved features and better functionality.

The games are easily available for all iOS mobile and tablet users in Danish, UK, Belgian and .com facing products. The operators include Best Poker, Pokerheaven, PAF and Interpoker.

Customers can be assured that NYX Gaming will continuously bring forth new advancements in their products and platforms that will reflect state-of-the-art technology and innovative features.

The launch of Ladbrokers and the poker expansion have surely increased the market share of NYX Gaming Group in the online gaming industry.

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