Safer gambling tool Gamban will now be available through UK gambling charity Gamcare, providing r UK residents with access to its self-exclusion solution on a free of charge basis.
Anyone based in the UK who experiences gambling related harm will now be able to claim Gamban for free simply by speaking with a Gamcare National Gambling Helpline advisor. Previously, Gamban was only available on the basis of a £2.49 per month subscription, or for £24.99 per year with an annual subscription, which limited the number of potential users who could access it.
The new arrangement is the latest development in the growing popularity of the Gamban tool. Back in February, Gamban announced a partnership with Lloyds Banking Group, which runs the UK high street banks Lloyds, Bank of Scotland and Halifax. That deal would enable any customer from any of the banks in the Lloyds Group to use the Gamban tool for free.
The tool itself has also undergone ongoing development. Last month, it was extended to cover the areas of stock market trading and cryptocurrency trading, in order to offer greater protection to users who were vulnerable to getting into difficulties with those activities, which Beanstalk, the company behind Gamban described as a ‘grey area’ of gambling.
Beanstalk has also been involved with experienced marketing agency A Game Above, joining up with them back in July to launch a new joint venture called Yield Sec, which is designed to help regulators and governments to clamp down on black market gambling. That tool also provides access to a database detailing black market sites, which A Game Above claim is the largest list of its type in the world, and which users can draw on to update or develop their own operator blacklists.
Yield Sec also makes a contribution to wider player protection, in that it helps regulators to force unlicensed websites out of a market. This means that minors and anyone struggling with problem gambling will not be able to access these platforms, and that customers would be unable to access sites that don’t comply with social responsibility safeguards set up by regulators and governments.
By adding Gamban to its operations, GamCare is continuing to expand its influence as a leading proponent of safer gambling. Earlier this autumn, GamCare launched its new safer gambling kit, which is designed to help financial institutions, debt advice agencies and gambling businesses to support customer who were suffering from gambling related harm. In addition, the charity has also linked up with City University and consultants Ignition House in a new initiative that they hope will help them to gain a better understanding of gambling behaviour and the possible indicators of vulnerability associated with gambling problems.