Spelinspektionen, the gambling regulator for Sweden, has turned down a formal licence application from Viral Interactive, a subsidiary of Finnplay to bring Global Gaming’s Ninja Casino back to the Swedish online gambling sector.
Last year, Global Gaming switched the brand to Viral Interactive, as part of a play to relaunch the site in the Swedish market. This followed the revoking of the licence held by SafeEnt, the Global Gaming holding company, after the regulator found that it had breached player protection and anti-money laundering rules.
Viral Interactive holds a licence to operate commercial e-gaming in the Swedish market, but is still required to make an application to the regulator if it wants to add new domains, such as Ninja Casino. But the regulator has rejected the request, criticising the operator for what it described as inappropriate collaboration between two firms that it said were guilty of violating Swedish gambling legislation.
The regulator also noted that the agreement that had been struck between Global Gaming and Viral Interactive over the running of the Ninja Casino site did not meet the necessary requirements that state that all gaming operations have to be conducted according to security assured controls.
The regulator cited the Gaming Act which says that the licence can only be awarded if the firm applying for the licence is considered to have the experience, knowledge and organisation necessary to carry out their business in accordance with all relevant regulations and law.
In its response to the ruling the chief executive of global gaming Tobias Fagerlund criticised the decision. He accused the regulator of making decisions that were not supported by the legislation. He added that Global Gaming was continuing to argue against the decision that revoked its operating licence on the grounds that the ruling does not have legal force and cannot be used as an argument.